Meet The Team
Chantal Aeschbach - Powell
Founder of the company Naef
May 4, 1926 – November 30, 2006
Kurt Naef devoted over 60 years of his life to the material wood. Firstly, as an apprenticed carpenter and later, as a designer of wooden toys, which made him famous all over the world. The road to success, however, was long and winding. He was guided by various coincidences, encounters and also changes. But what was the driving force behind him along this road?
Kurt Naef was an exceptionally inquisitive, open and determined type of person. Regardless of the expense or risk involved, whatever he started was treated with care and perfected, and had to meet his high quality standards before leaving his hands. His natural way with people and ability to inspire them also helped him to build up his company and make it successful.
Many of our play objects are still crafted exclusively by hand. Our play objects are world renowned for their beautiful forms, colours, intelligent constructions, adequate materials and perfect craftsmanship. More than half of our high quality play objects are exported to Germany, Japan, France, and the USA.
Our Commitment To Quality
Our commitment to quality is what allows children to explore the world through their senses. For many children “play” presents the opportunity for new experiences and discovery. We have always felt that these early experiences can be the most important ones and that‘s why we ensure every Naef item is of highest quality.